Micro-Credential Design Sprint

3 × 90-Minute Sessions

Strategy + Design

Launch-Ready Plan

Everyone's talking about micro-credentials. Few know how to build ones that matter.

Your organization sees the potential. Stackable credentials, skills verification, new revenue streams, learner engagement.

But enthusiasm without a framework leads to:

Credentials that look impressive but don't signal real competency
Assessment designs that are either too rigid or too vague to be meaningful
Hours spent on badges nobody values or recognizes
Programs that launch to silence—no enrollment, no employer buy-in
Confusion about what makes a micro-credential different from a certificate

The Micro-Credential Design Sprint gives you the structure to build credentials that learners want and employers trust.

What’s Included

Three sessions. Three outcomes.

Session 1

Credential Strategy & Landscape Analysis

We assess your goals, analyze the market landscape, and identify the credential opportunities worth pursuing.

You’ll walk away with:

Completed micro-credential strategy canvas with target audiences mapped
Market analysis of existing credentials in your space
Clear criteria for prioritizing which credentials to build first

Session 2

Learning Experience & Assessment Design

We'll design the competency framework and assessment strategy for your priority credential—built for rigor and real-world relevance.

You’ll walk away with:

Competency framework with measurable learning outcomes
Assessment blueprint aligned to industry standards
Stackability map showing how this credential connects to pathways

Session 3

Validation & Launch Planning

We'll stress-test your design based on employer and learner perspectives, then build your implementation roadmap.

You’ll walk away with:

Validation feedback integrated into design plan
Launch roadmap with timeline and resource requirements
Stakeholder communication plan for internal and external buy-in

What you’ll have when we’re done

Micro-Credential Strategy Canvas: A single-page view of your credential priorities, target audiences, and differentiation
Competency & Assessment Blueprint: A fully designed credential framework ready for development
Launch Roadmap: Step-by-step implementation plan with milestones
Session Recordings: Access to recordings of all three sessions
Resource Library: Templates, tools, and examples referenced in sessions

Who This Is For

This is built for…

Higher education leaders exploring micro-credentials without a clear starting point
Workforce development teams needing credentials that employers actually recognize
Training organizations wanting to package expertise into stackable offerings
Associations looking to create member value through professional credentials

This is NOT for:

Teams wanting to slap a badge on existing content and call it done
Anyone looking for a quick certification program
Organizations not willing to involve stakeholders in the design process

How It Works

Discovery Call

We talk through your current situation, goals, and whether the Sprint is the right fit. No pressure, no pitch—just clarity.

Prep & Scheduling

We’ll schedule your three sessions over 2–4 weeks (flexible to your calendar).

Session 1: Credential Strategy and Landscape Analysis

We'll define your target audience, assess the market landscape, and identify which credentials will create the most value for learners and employers.

Session 2: Learning Experience and Assessment Design

We'll design the competency framework and assessment strategy that ensures your credential is rigorous, relevant, and aligned to real-world performance.

Session 3: Validation & Launch Planning

We'll test your design with key stakeholders, refine based on feedback, and build a clear roadmap to bring your credential to market.

Implementation

You leave with everything you need to move forward, or continue with ongoing support.

What Happens Next

Ready to go deeper? There’s a path for that.

The Sprint shows you what’s possible. Ongoing support and services helps you scale it.

The Micro-Credential Design Sprint is designed to stand alone. But for organizations that want continued support, it leads naturally into ongoing services where you'll:

Design and develop additional credentials across your portfolio
Build internal capacity for credential design
Navigate technology, badging platforms, and employer partnerships
Iterate based on learner outcomes and market feedback

Frequently Asked Questions

How long does the Sprint take?

Most clients complete all three sessions within 2–4 weeks, though we can adjust pacing based on your schedule.

Is this for one credential or a whole program?

We focus on one priority credential during the Sprint. The frameworks and methods you'll learn apply to your entire credential strategy.

What if we already have credentials in market?

Even better. We can analyze what's working, identify gaps, and design credentials that strengthen your existing portfolio.

Do we need instructional design expertise?

No. The Sprint is designed for program leaders and subject matter experts. We handle the credential design methodology.

What about badging platforms and technology?

We're platform-agnostic. We'll help you understand your options and make suggestions, but we focus our time on design—not software.

What happens after the Sprint?

You'll have everything you need to move into development independently. If you want support through build and launch, we can discuss support and services options.

Ready to build credentials that mean something?

Book a discovery call. We'll talk through your goals and figure out if the Sprint makes sense—or if something else would serve you better.

Book a Call

Micro-Credential Design Sprint

3 × 90-Minute Sessions

Strategy + Design

Launch-Ready Plan

Everyone's talking about micro-credentials. Few know how to build ones that matter.

What’s Included

Three sessions. Three outcomes.

Session 1

Credential Strategy & Landscape Analysis

Session 2

Learning Experience & Assessment Design

Session 3

Validation & Launch Planning

What you’ll have when we’re done

Who This Is For

How It Works

Discovery Call

Prep & Scheduling

Session 1: Credential Strategy and Landscape Analysis

Session 2: Learning Experience and Assessment Design

Session 3: Validation & Launch Planning

Implementation

What Happens Next

Frequently Asked Questions

How long does the Sprint take?

Is this for one credential or a whole program?

What if we already have credentials in market?

Do we need instructional design expertise?

What about badging platforms and technology?

What happens after the Sprint?

Ready to build credentials that mean something?

Send a Message